Common Website Mistakes That Hurt SEO (And How to Fix Them) – JSV Tech Flux Pvt Ltd
By Admin
Feb 09, 2026
Intro:
Many companies assume when they create a website, they will generate leads and business growth; however, after months of waiting, nothing happens. Often, the problem is not with your business or your market but could be the hidden mistakes within your website (SEO) that hurt your website's ranking and visibility.
The good news? Most mistakes are commonplace and easily fixed.
With this blog, we will outline common web mistakes that can negatively impact SEO and will tell you how to resolve them.
Large Impact of Small Mistakes on SEO: SEO isn't just about keywords. Google takes into consideration: web page speed, mobile device usability, structure of the content, user experience, and website technical status. Any of those five factors can prevent your website from ranking well, especially for highly used
1️⃣ Slow page speed (*silhouette male with slow jump)*
The issue with slow loading webpages is they tend to have: a high number of visitors who leave a webpage before it has completely loaded (bounce), a high percentage of bad user experience, and an inferior Google ranking.
To support the above, Google has a measure called “Core Web Vitals,” which measures both speed and site stability.
Solutions: 1) Compress images/optimize; 2) Use high-quality hosting; 3) Enable caching/CDN; 4) Remove unnecessary elements.
After all is said and done, a fast and well-designed website (link to Blog #1) is the center of good SEO.
2️⃣ Poor Mobile Experience
❌ The Problem
The majority of users in India surf the web via their smartphones. Hence, failure to make your website mobile-friendly results in search engine penalties by Google.
Some of the key problems with non-mobile-friendly websites are:
Text size is too small for users to see
Just like in bad design, buttons are too closely spaced
Mobile pages are slow to load
✅ The Fix
Responsive design that uses mobile-first design principles should be used when designing a website.
Ensure to test your design on various devices, including smart phones, tablets and computer monitors.
Layouts should be optimized for users to easily navigate with their thumbs.
Mobile usability is a ranking requirement in Google, not a ranking option.
3️⃣ Missing or Incorrect SEO Structure
❌ The Problem
Many websites do not have the proper elements included in them required by SEO, such as:
H1, H2, H3 headings
Meta titles and descriptions
Clean URL structure
This type of structure is unclear and confusing to both the user and search engines.
✅ The Fix
Use one clear H1 per page with the naming of your page in order of hierarchy (H2 and H3). Use keyword-focused meta titles and descriptions and use SEO-friendly URLs. The clean structure that the search engines recognize improves readability for your website and helps to improve conversions.
4️⃣ Duplicate or Thin Content
❌ The Problem
Using duplicate content or writing thin service pages to provide information about your services is of no value to Google. Having either duplicate content or service pages serves to:
Have poor indexing
Rank poorly in search results
Have low authority with search engines
✅ The Fix
Be creative and write original content that provides users with in-depth information about what you can do to solve their problems. Providing users with answers to their questions on how to solve their issues is important, as well as writing different content for each service page.
In SEO, quality will always outweigh quantity.
5️⃣ Ignoring Local SEO
❌ The Problem
Many businesses do not create websites that are optimized to receive location-based search terms, such as:
“website development company in Noida”
“IT services in Delhi”
A call to action is the next step you want your website visitors to take.
Unfortunately, many times, there isn’t anything on your site telling them that they should be taking another step – so they leave.
You can remedy this by using clear and obvious calls to action, like:
1) placing a button for an inquiry form on your site, so that visitors can send you their inquiries quickly;
2) adding features that allow them to click a button to call or send you a message via WhatsApp; and
3) providing an option to call directly from your website.
SEO can give your website the visibility it needs to attract visitors, but it will not help you convert those visitors into leads.
By fixing these SEO-related issues, your business will benefit from:
1) a higher ranking on Google;
2) a lower bounce rate;
3) an increase in organic traffic to your site; and
4) better quality leads.
At JSV Tech Flux Pvt Ltd., we perform an audit and fix these issues to help our clients grow organically.
Conclusion
SEO failure often occurs as a result of many different types of problems with your website.
Correcting these minor problems that occur on your website will greatly increase your business’ visibility, increase your website traffic, and generate more leads – without having to spend additional money on advertising.
Many companies assume when they create a website, they will generate leads and business growth; however, after months of waiting, nothing happens. Often, the problem is not with your business or your market but could be the hidden mistakes within your website (SEO) that hurt your website's ranking and visibility.
The good news? Most mistakes are commonplace and easily fixed.
With this blog, we will outline common web mistakes that can negatively impact SEO and will tell you how to resolve them.
Large Impact of Small Mistakes on SEO: SEO isn't just about keywords. Google takes into consideration: web page speed, mobile device usability, structure of the content, user experience, and website technical status. Any of those five factors can prevent your website from ranking well, especially for highly used
1️⃣ Slow page speed (*silhouette male with slow jump)*
The issue with slow loading webpages is they tend to have: a high number of visitors who leave a webpage before it has completely loaded (bounce), a high percentage of bad user experience, and an inferior Google ranking.
To support the above, Google has a measure called “Core Web Vitals,” which measures both speed and site stability.
Solutions: 1) Compress images/optimize; 2) Use high-quality hosting; 3) Enable caching/CDN; 4) Remove unnecessary elements.
After all is said and done, a fast and well-designed website (link to Blog #1) is the center of good SEO.
2️⃣ Poor Mobile Experience
❌ The Problem
The majority of users in India surf the web via their smartphones. Hence, failure to make your website mobile-friendly results in search engine penalties by Google.
Some of the key problems with non-mobile-friendly websites are:
Text size is too small for users to see
Just like in bad design, buttons are too closely spaced
Mobile pages are slow to load
✅ The Fix
Responsive design that uses mobile-first design principles should be used when designing a website.
Ensure to test your design on various devices, including smart phones, tablets and computer monitors.
Layouts should be optimized for users to easily navigate with their thumbs.
Mobile usability is a ranking requirement in Google, not a ranking option.
3️⃣ Missing or Incorrect SEO Structure
❌ The Problem
Many websites do not have the proper elements included in them required by SEO, such as:
H1, H2, H3 headings
Meta titles and descriptions
Clean URL structure
This type of structure is unclear and confusing to both the user and search engines.
✅ The Fix
Use one clear H1 per page with the naming of your page in order of hierarchy (H2 and H3). Use keyword-focused meta titles and descriptions and use SEO-friendly URLs. The clean structure that the search engines recognize improves readability for your website and helps to improve conversions.
4️⃣ Duplicate or Thin Content
❌ The Problem
Using duplicate content or writing thin service pages to provide information about your services is of no value to Google. Having either duplicate content or service pages serves to:
Have poor indexing
Rank poorly in search results
Have low authority with search engines
✅ The Fix
Be creative and write original content that provides users with in-depth information about what you can do to solve their problems. Providing users with answers to their questions on how to solve their issues is important, as well as writing different content for each service page.
In SEO, quality will always outweigh quantity.
5️⃣ Ignoring Local SEO
❌ The Problem
Many businesses do not create websites that are optimized to receive location-based search terms, such as:
“website development company in Noida”
“IT services in Delhi”
A call to action is the next step you want your website visitors to take.
Unfortunately, many times, there isn’t anything on your site telling them that they should be taking another step – so they leave.
You can remedy this by using clear and obvious calls to action, like:
1) placing a button for an inquiry form on your site, so that visitors can send you their inquiries quickly;
2) adding features that allow them to click a button to call or send you a message via WhatsApp; and
3) providing an option to call directly from your website.
SEO can give your website the visibility it needs to attract visitors, but it will not help you convert those visitors into leads.
By fixing these SEO-related issues, your business will benefit from:
1) a higher ranking on Google;
2) a lower bounce rate;
3) an increase in organic traffic to your site; and
4) better quality leads.
At JSV Tech Flux Pvt Ltd., we perform an audit and fix these issues to help our clients grow organically.
Conclusion
SEO failure often occurs as a result of many different types of problems with your website.
Correcting these minor problems that occur on your website will greatly increase your business’ visibility, increase your website traffic, and generate more leads – without having to spend additional money on advertising.
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